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GLOSSARY > GENERATIVE AI

Generative AI

A broad category of artificial intelligence that can create original content, such as text, images, video, audio or software code, in response to a user's prompt.

Generative AI represents a paradigm shift from analytical AI (which categorizes data) to synthesizing novel outputs. Its deployment within the enterprise radically accelerates code generation, technical documentation, and creative problem solving, provided it is constrained by resilient control boundaries.